MCMPR Seasonal Showings in Sydney
30|10|2023
MCMPR is one of Australia’s most successful brand strategy and communications agencies, representing domestic and global brands in fashion, beauty, luxury, lifestyle, retail and ecommerce. The MCMPR showroom hosts regular cross-category showings where industry leaders, media, stylists, influencers and hair and make up artists are invited to discover new collections and products from fashion, beauty and lifestyle brands.
The most recent MCMPR seasonal showings were hosted at the agency showroom in Sydney, on October 18th 2023. Guests enjoyed an immersive, interactive experience viewing seasonal collections, new launches and hero products from the MCMPR fashion, beauty, and lifestyle portfolio including Bassike, Eres, Loewe, Mr Porter, Net-a-Porter, Tods, Alpha-H, Ultra Violette and Zimmermann.
The MCMPR Playground concept was brought to life throughout the space with tactile touch points around the showroom that encouraged curiosity and interaction. Propping and collections were visually merchandised and presented in sculptural displays throughout the light-filled agency showroom, to captivate guests during the event.
We were delighted to partner with MCMPR with the Premier Brut pouring for guests visiting the showroom.
Visit MCMPR for more @mcm_pr
Photographer @lukelattyphotography